July 29, 2025

Ideogram Character

The first character consistency model that works with just one reference image. Now available to all users for free on ideogram.ai and the iOS app!

Characters have always been at the heart of human expression. From ancient mythologies to modern cinema, it's the characters that we remember and love. In today’s digital world, we’re not just capturing characters, we’re also creating them. But unlike real people, digital characters don’t hold their shape. And without consistency, even the most compelling creation can lose its believability.

Ideogram Character changes everything. With a single input photo, your characters (both real and imagined) become the thread of a continuous narrative, rendered with striking fidelity across infinite settings. Use curated templates or craft your own prompts to place them in vivid new worlds.

Here are a couple examples to show what's possible with just one reference image:

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Ideogram Character Workflows

To get even better results , you can use Ideogram Character in combination with our existing features. We will use this image as a character reference for the following examples:

Advanced Character Placement = Magic Fill + Ideogram Character

Do you have the perfect scene but need to add your character? Magic Fill makes it effortless.

  1. Upload or select a photo you like and click Magic Fill

  2. Use the brush tool to create a mask over the area you want to replace

  3. In the prompt box, add your character reference, then type in your text prompt and click Magic Fill

Describe/Remix + Ideogram Character = style transfer magic!

If you have inspiration images you want to replicate for your character, you can use Describe to generate a text description of the image and then use that as the text prompt. Take it one step further to perfectly match the style by using Remix.

  1. Upload or select a photo and click Describe or Remix

  2. The prompt box will then populate with a detailed description of the image. Tweak the prompt as you like

  3. Add character reference to the prompt and click Generate

A tropical beachside selfie featuring a young woman holding a yellow and red disposable camera. The subject has dark curly hair styled in an updo, gold earrings, and is wearing a gold necklace. Her nails are painted in a dark color, and she's wearing a gold bracelet. The lighting is bright and natural, creating a warm, summer atmosphere. A white canvas awning is visible at the top of the frame, and there's a woven basket partially visible in the lower right corner. The image has a casual, lifestyle photography aesthetic with vibrant colors and natural lighting.

A glamorous portrait photograph of a woman in an elegant ballroom setting. The subject wears a champagne-colored ball gown with a fitted bodice, long sleeves, and a full skirt adorned with delicate lace appliques. The dress features a crystal-embellished hair accessory and pearl drop earrings. The grand staircase has ornate gold railings and leads to an elaborate crystal chandelier hanging from an arched ceiling. The walls are decorated with classical paintings featuring floral motifs. The lighting is warm and dramatic, creating a soft glow throughout the space. The composition is shot in a formal portrait style with the subject positioned on the lower landing of the staircase, looking over her shoulder at the camera.

A high-fashion photograph captures a figure seated confidently on a stark white-striped crosswalk, embodying an air of understated cool. The subject wears a light pink, oversized vintage-style sweatshirt alongside dark gray, loose-fitting jeans and striking metallic silver pointed-toe ankle boots. Their platinum blonde hair is sleekly pulled back, accentuating a black choker necklace and bold dark lipstick. Shot from a high angle against a textured concrete background, the scene evokes a monochromatic palette of pink, gray, silver, and black tones, emphasizing the clean lines and modern aesthetic.

Further Customization: Editing the Character Mask

We define your character by automatically detecting the face and hair of your input image. You can edit your character by editing the masked area. This means you can easily remove the hair or include the clothing in your input image.

Here's an example of different masks on the same input image and the same prompt: "A man robbing a bank".

keeping face +hair

face +hair

keeping face + clothing

face + clothing

keeping face + dog

face + dog

Meet the team (summer vacation edition)

Our team has been working super hard on Ideogram Character, and some of them have already gone on vacation now that the feature is launched. Here are some photos we got from them this morning.

Mohammad

Chitwan

William

Alex

Mahdi

Shayaan

A candid photograph of a man standing in a brightly lit, modern surf shop, smiling genuinely. He is wearing a branded surf shop t-shirt and relaxed-fit board shorts, showcasing a casual and comfortable style, with a well-worn surfboard tucked comfortably under his left arm. Behind him, a vibrant display of colorful surfboards and branded shop merchandise creates a dynamic and energetic background, capturing the essence of surf culture.

Mohammad

Chitwan

William

Alex

Mahdi

Shayaan

A candid photograph of a man standing in a brightly lit, modern surf shop, smiling genuinely. He is wearing a branded surf shop t-shirt and relaxed-fit board shorts, showcasing a casual and comfortable style, with a well-worn surfboard tucked comfortably under his left arm. Behind him, a vibrant display of colorful surfboards and branded shop merchandise creates a dynamic and energetic background, capturing the essence of surf culture.

We're Hiring!

We're on a mission to develop generative media models to help people become more creative. If our mission resonates with you, then we’d love to hear from you. We're hiring for roles in AI research, engineering, and growth. Join us to build the future of AI for creativity. Please apply at Ideogram Jobs.

Jul 29, 2025

Ideogram AI

Mar 26, 2025